Summer is more than a season. In hospitality, it’s a feeling. It’s the fresh breeze off the water, the vibrant colors of sunset, the relaxed energy that invites guests to linger, spend more, and return again. For hotels, resorts, restaurants, spas, and cruise ships, summer hospitality interior design is about capturing that spirit in a way that feels intentional, elevated, and unforgettable.
Seasonal art plays a key role in achieving this. Done well, it transforms spaces, sparks conversation, and creates photo-worthy moments that naturally generate social media buzz and marketing opportunities. It gives guests something new to discover, a reason to share their experience, and a reason to come back. Summer’s lighter textures, sunlit palettes, and nature-inspired motifs can make a lobby feel like the start of a coastal getaway, a restaurant feel like a tropical escape, a spa feel like a sunlit retreat, and a cruise ship feel like an immersive journey through its destinations.
At LS Art Consulting, we collaborate with hospitality leaders to create seasonal design concepts for hotels that enhance brand identity while leaving guests with memories that last long after they’ve left.
Designing for the Season
Summer in hospitality spaces often calls for lighter textures, airy layouts, and bold, cheerful colors. For example:
- Hotels & Resorts: Incorporating large-scale art installations in open-air lobbies, featuring bright, abstract works that mimic the movement of ocean waves or the energy of a bustling city in summer.
- Restaurants: Adding custom wall panels or framed works with tropical, floral, or coastal influences to bring in the season without overwhelming the core brand aesthetic.
- Spas: Soft, organic shapes in art pieces and warm metallic accents that reflect natural sunlight help create a calm but vibrant summer retreat.
- Cruise Lines: Showcasing vibrant, large-format artworks and sculptural pieces that capture the essence of travel and adventure, while incorporating elements inspired by the ship’s destinations, bringing each voyage to life through art.
Trends We’re Seeing
Nature-Inspired Installations
From preserved moss walls to woven rattan sculptures and water-inspired glass art, biophilic design is bringing the outdoors in. At Orangetheory Fitness headquarters, we designed and installed a lush moss and organic material wall, creating a natural, restorative environment that aligns perfectly with the brand’s focus on health and wellness.
Immersive Seasonal Experiences
Interactive and sensory-driven art, such as sculptural seating and mood-enhancing lighting, creates memorable guest experiences. For one of the Sandals properties, our in-house artists custom-created a site-specific Asian-inspired artwork for a feature restaurant. These integrated lighting elements not only illuminate the space but also immerse guests in a warm, inviting atmosphere.
Local Artist Collaborations
Commissioning works from regional talent fosters authenticity and a sense of place. For a major cruise line’s onboard spa, our art consulting experts commissioned local artists to create pieces that reflect the relaxing, rejuvenating spirit of the space. These works enhance the overall ambiance while celebrating the creativity of the surrounding community.
The LS Art Consulting Difference
At LS Art Consulting, our art consultants believe seasonal design is more than just a visual refresh. It’s a powerful way to tell your brand’s story, engage your guests, and create experiences that keep them coming back.
From concept to curation, fabrication to installation, our team handles every detail, collaborating closely with your brand to ensure each piece aligns with your vision and enhances your space.
Whether it’s a resort lobby, a cruise ship gallery, a restaurant interior, or a spa retreat, we bring artistry, strategy, and craftsmanship together to deliver unforgettable, seasonally inspired environments that stand out in today’s competitive hospitality market.
